Weekdays are busy. And twitter feeds are fast and furious. Unless you have all day to stare at your computer monitor watching as each Twitter feed comes through (we’re guessing you don’t), you miss a lot. So do we.
Hence: The Friday 5. Coming to you weekly from SJI… our favorite takeaways from the madness that was Twitter this week, July 9-13, 2012…
#1 @markwschaefer cuts through the clutter with this blog post. It’s not all ROI, says the king of ROI. Always build for tomorrow. Great examples of why you should never just go with the status quo, even if it’s working great for you right now. Ask yourself, what’s next? http://www.businessesgrow.com/2012/07/12/its-not-just-roi-its-relevance/ “Don’t be Rand.” Love it.
#2 16 Creative Ways to Use Twitter for Business http://www.socialmediaexaminer.com/twitter-for-business/ @smexaminer is frequently mentioned in our Friday 5 because, well, they offer relevant, useful content. We especially agree with numbers 2, 6, 7 and 16. Which tip(s) do you find most useful?
#3 The Power of Authenticity. As Dr. Seuss says: “Be who you are, and say what you feel…” An important reminder from @jasonfalls about the power of being true to yourself. A short read, worth your 60 seconds. http://www.convinceandconvert.com/power-of/the-power-of-authenticity-jason-falls/?utm_campaign=Argyle%2BSocial-2012-07&utm_medium=Argyle%2BSocial&utm_source=twitter&utm_term=2012-07-10-09-16-24
#4 The Case for Serving Competing Clients. Other industries do it all the time. Why not marketing/advertising agencies? An interesting point of view by @marcbrownstein for @adage brought to our Twitter feed via @AldoCundari. http://www.convinceandconvert.com/power-of/the-power-of-authenticity-jason-falls/?utm_campaign=Argyle%2BSocial-2012-07&utm_medium=Argyle%2BSocial&utm_source=twitter&utm_term=2012-07-10-09-16-24
#5 comes to us from @mashable reporter @laureni Want to know “How to Find Out When Your Facebook ‘Likes’ Go on Sale?” In addition to gathering information from social media, sites are beginning to monetize social media functions. It turns out that certain retail sites such as TheFind and Lyst notify users when items they like become cheaper. Brilliant way to monetize information that users are already freely sharing. What other inventive ways to utilize preference choices provided by social media have you come across?
Have a favorite tip, tweet or post of your own from this week to share? Please, let us know in the comments below…I’m sure we missed a few and we’d love to hear from you!